Once your auction is set up and ready to go, the next step is getting it in front of bidders.
CharityAuctions makes it easy to share your event using a simple auction link and built-in promotional tools.
There are several effective ways to spread the word and drive participation.
Sharing Your Auction Link
Every auction in CharityAuctions has a unique web address, called the auction URL. This is the main link you will use to invite bidders.
To find and share your auction URL:
- Open your auction dashboard.
- Locate your live auction event.
- Copy the main auction URL displayed at the top of the dashboard.
- Share this link anywhere you want bidders to access your auction.
Your auction URL is the fastest and most direct way to send people to your event page.
Best Ways to Share Your Auction
You can share your auction URL in many different places to reach as many bidders as possible.
Common and effective options include:
• Posting the link on social media platforms
• Adding the link to your organization’s website
• Sending the link in email newsletters
• Sharing the link in text messages
• Including it in printed materials or flyers
• Sharing it with staff, volunteers, and supporters
The more places you share your auction link, the more visibility and participation you will generate.
Using Built-In Promotional Tools
CharityAuctions also provides ready-made promotional materials to help you spread the word more easily.
To access these tools:
- Log in to your auction dashboard.
- In the left navigation menu, click Design & Promote.
- Select Promote & Links.
Inside this section you will find helpful resources such as:
• Shareable links
• Social media graphics
• Email templates
• Website banners
• Prewritten promotional text
These materials are designed to save you time and make promoting your auction simple and professional.
Embedding the Auction on Your Website
If you have your own website, you can promote your auction directly to your visitors.
Options include:
• Adding a button that links to your auction
• Embedding banners or graphics from the Promote & Links section
• Posting a blog or announcement page with your auction details
This helps ensure that anyone who visits your website can easily find and join your auction.
Tips for Maximum Exposure
For the best results when promoting your auction:
• Share your link multiple times leading up to the event
• Post reminders as the auction start date approaches
• Encourage supporters to share the auction with their networks
• Use a mix of email, social media, and text messages
• Highlight popular or high-value items in your promotions
Consistent promotion is one of the most important factors in a successful auction.
Frequently Asked Questions
What is the best way to share my auction?
The best method is to copy your auction URL and share it through social media, email, text messages, and your organization’s website.
Where can I find promotional materials?
All promotional tools and graphics are available under Design & Promote > Promote & Links in your auction dashboard.
Can I embed the auction on my own website?
Yes. You can link to your auction or use provided banners and graphics to promote it directly from your website.
Can I send the auction link through text messages?
Yes. The auction URL works perfectly in SMS messages and is a great way to reach supporters quickly.
How often should I promote my auction?
It is recommended to promote your auction multiple times before and during the event to maximize participation.
If you need help finding your auction link or using the promotional tools, CharityAuctions support is always happy to assist.
💡 Try this in ChatGPT
- Summarize the article "How to Share Your Auction With Bidders" from https://blog.charityauctions.com/how-to-share-your-auction-with-bidders/ in 3 bullet points for a board update.
- Turn the article "How to Share Your Auction With Bidders" (https://blog.charityauctions.com/how-to-share-your-auction-with-bidders/) into a 60-second talking script with one example and one CTA.
- Extract 5 SEO keywords and 3 internal link ideas from "How to Share Your Auction With Bidders": https://blog.charityauctions.com/how-to-share-your-auction-with-bidders/.
- Create 3 tweet ideas and a LinkedIn post that expand on this kb-promote topic using the article at https://blog.charityauctions.com/how-to-share-your-auction-with-bidders/.
Tip: Paste the whole prompt (with the URL) so the AI can fetch context.
